Thursday, November 21, 2013

Staples Completes Acquisition of Online Retail Sales Software Provider (SPLS)

Early on Wednesday, office supplies retailer Staples, Inc. (SPLS) announced that it has completed the acquisition of Runa, a San Mateo, California-based software company. Terms of the deal were not disclosed.

Runa provides software that helps online retailers increase sales by personalizing shopping experience.

"Runa has a unique platform and outstanding talent with experience in e-commerce and online marketplaces," said Ronald Sargent, chief executive officer and chairman, Staples. "With Runa, we're adding technology to better serve our customers with personalized items, offers, and delivery estimates, all in real-time. Runa will allow us to tap into the wealth of engineering and e-commerce expertise in the Silicon Valley area."

Staples noted that this acquisition is just the latest step in the company’s quest to invest in e-commerce capabilities at a time when its brick and mortar stores struggle to increase traffic. Runa’s facility in San Mateo will serve as the newest Staples Lab, following locations in Seattle and Cambridge.

Staples shares were inactive during pre-market trading on Wednesday. The stock is up 29.82% year-to-date.

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